24/02/2014
Pictet would like to get closer to end clients
P { margin-bottom: 0.08in; } The Paris office of Pictet, which is celebrating its tenth anniversary this year, is preparing a new offensive on the French market. “We would like to get closer to our end clients. We would like to develop our relations with direct prescribers, independent wealth management advisers and investment advisers at banking networks and insurers,” Hervé Thiard, CEO of Pictet & Cie in France and head of Pictet Asset Management France & benelux, tells Newsmanagers. With this in mind, Pictet Paris is in the process of recruiting a salesperson, who will be dedicated to developing relatinoships with prescribers. With this in mind, “Pictet AM France is working to develop a new site with appropriate content which will allow for better communication with end clients or presribers,” Thiard says. Work is advanced and the site is expected to be operational in the next few weeks. Another project for 2014 is the redeployment of sales resources to intensify monitoring in the institutional investor segment. “In particular we would like to offer reporting which is better adapted to the new regulatory environment,” says Thiard. Institutionals now represent about 40% of clients, compared with about 50% for wholesale distributors and 10% for prescribers. There is a project of adapting an existing market neutral offshore strategy to European equities. “However, we have no plans for launches in the immediate future,” Thiard says, adding that the available range is already very large.
